About
Building WordPress solutions that help businesses grow.
I'm Sofiane Trabelsi, WordPress Developer & Technical Partner based in Berlin — specializing in custom WordPress themes, WooCommerce, dynamic content systems, and scalable architecture.
Meet Sofiane.
My journey started with web design and evolved into WordPress development.
Over the years, I moved beyond page builders and focused on building websites, content platforms, ecommerce stores, and custom WordPress solutions that solve real business problems.
My work combines custom WordPress development, automation, and SEO-focused architecture to create websites that are easy to manage, scalable, and built for growth.
Today I work with consultants, agencies, SaaS companies, ecommerce brands, and organizations that need more flexibility, better performance, and systems designed for long-term growth—including AI-powered workflows when they support the platform.
Explore WordPress development services or browse client case studies.
How I approach projects.
Business First
Technology should support business goals, not the other way around.
Built to Scale
I focus on solutions that remain useful as a business grows.
Long-Term Thinking
The goal isn't just launching a website. It's creating a platform that can evolve.
Clear Communication
Clients should always know what is happening and why.
Experience & expertise.
- 6+ Years Working With WordPress
- 50+ Projects Delivered
- Top Rated Plus Upwork
- Berlin Germany
- Custom WordPress Development
- WooCommerce
- Advanced Custom Fields
- Custom Post Types
- Custom Plugins
- API Integrations
- Technical SEO & Architecture
- Programmatic SEO
- Performance Optimization
Projects I've worked on.
TourismDesk
Reusable tourism platform powered by custom plugin architecture, API integrations, dynamic listings, filtering systems, and destination management.
View Case StudyUna Carne Por Favor
Premium WooCommerce platform for product sales, catering inquiries, pickup-based ordering, and long-term SEO growth.
View Case StudyYour Future Biz
Podcast content platform built with Custom Post Types, ACF, Elementor Pro, structured publishing workflows, and SEO-ready content architecture.
View Case StudyTechnologies I work with.
- WordPress
- WooCommerce
- PHP
- JavaScript
- MySQL
- HTML
- CSS
- ACF
- Custom Post Types
- REST APIs
- OpenAI API
- ChatGPT
- AI Automation
- Webhooks
- CRM Integrations
- Technical SEO
- Programmatic SEO
- Schema Markup
- Structured Data
- SEO Architecture
- Google Search Console
- Google Analytics
- Elementor Pro
- Git
Why clients choose to work with me.
- Direct communication
- Technical problem solving
- Business-focused thinking
- Long-term support
- Flexible development approach
- Attention to performance and usability
Outside of development.
I'm based in Berlin and have spent years helping businesses improve their online presence through better websites, content systems, and digital experiences.
I enjoy learning new technologies, improving workflows, and building systems that make life easier for both clients and their users.
Testimonials
Trusted by clients worldwide
Verified Upwork Review
Sofiane is a gem and a pleasure to work with. Great communication, reliable, and produces awesome work.
Verified Upwork Review
I think this is now our fourth or fifth project Sofiane. I honestly cannot recommend him highly enough. Absolute pleasure!
Verified Upwork Review
Sofiane is an absolute gem. Will definitely work on more projects with him and recommend him to others!